Dana Katz – Project Update 3

Update #1:

TOP hopes to create their own sustainable period panties. When creating a product it is essential to scope out competitors and rest of the market. This week I conducted brand analysis for a couple of brands similar too TOP. I then presented these brands to CEOs Denielle Finklestein and Thyme Sullvian.

Update #2:

TOP needed to update their store locator for their website. Sprout Farmers Market now offers TOP in majority of their retail stores. I manually needed to enter the address, number, hours, and website for over 3oo stores.

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